UltraShock

The uLtrasHock flash is targeted to an audience that is interested in the computer field. The gray, black and white colors that were chosen for this flash are appropriate for this kind of flash having to do with technology and because there is not many colors the attention of the viewer is focused more on the play with words that are being presented, there are some additional colors added later on but it goes by really quick. The beat that they have chosen is very fast and it is appropriate but it goes so fast that at times it was difficult to read the words, you kind of just get a quick glance at them. Everything they show in the squares that are flying all over the place and suddenly zoom into the front of the screen are all words that come out right at the beginning of the flash animation like “Connecting” and then a play of letters is formed because from one letter they form other words like “Connecting People, Information, Exploring News, Cre@te and Collaborate” only that they add an additional color and image for example “Connecting people” they have images of light blue computers and for “Exchanging Information” they have purple folders and files are being inserted in a folder to organize. Towards the end of the flash the blocks seem like they are flying away and then become stars for a moment and then you get the beat to change and the voice that says ultrasHock with a deep voice tone and the silver Logo uLtrasHock is set in the middle of the screen with a quick shine going across it at times (probably looped).

It is good that the website has a SKIP button because if you visit this website often you will probably get tired of hearing and seeing this flash all the time.